Web Video Class Project

Please enjoy my first attempt at making a web video!


The creative idea behind this video is just a peek at what great pets you can adopt from the humane society as opposed to supporting pet shops which are known to use horrible puppy mills. These animals really need homes and the love and care of a good owner and home. This video hopes to motivate people who are looking for a new pet to adopt from their local humane society and change the life of an animal for the better.


I used Jumpcut to make this video. Also I shot some of the photos of the animals at the Houston Humane Society and the others were obtained online. The song used in this video is Paramore's cover of "My Hero" by the Foo Fighters.

Business Wire Partners with Digital Citizen Media

Business Wire, "the leading source for press releases," has just partnered with Digital Citizen Media to offer something more to corporations everywhere. After picking up on how important social media is, specifically web video, Business Wire has decided to provide its members with the opportunity for " a unique set of customized video and management tools to fill a variety of traditional corporate communications needs" and more. As a result of this partnership, Business Wire members are able to use Digital Citizen Media for their professional use.


This is exciting for the corporate world because it is time for them to catch up in respect to their social media practices. Digital Citizen Media is very happy about the partnership and hopes to bring quality work to the new businesses that will be using their services.

"We looked to Business Wire as the ideal partner in expanding the role of video in public relations and investor relations efforts. Business Wire's long commitment to technical innovation includes their recent pioneering adoption of XHTML to support multimedia and their launch of the multimedia Smart News Release way back in 1996."

- Anthony DePasquale of Digitial Citizen Media

It's interesting to see that web video has been specifically cited as one of the main reasons behind this partnership. It's important to keep up with competitors' use of technology for PR purposes and it's great that Business Wire has picked up on that and will now be offering these services to their members.